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Lori's Blog on Books, Writing, and Creativity

Enjoy these articles on my books, writing in general, and the even broader topic of creativity. Although most have been written by me, I invite guests to contribute, too.

Happy reading!

Category: Marketing

3 Ways to Help Local Businesses Without Spending Money

Lori Wolf-Heffner | December 7, 2020
Please forgive the headline: Depending on the context, it can come across as originating from a cheapskate. But my intention is good. Because of the pandemic this year, you’ve likely…

The Freelancing Fallacy: You Believe a Freelancing Career Means You’re Your Own Boss

Lori Wolf-Heffner | March 28, 2018
Enraptured by the idea of running your own business so you’re your own boss? Sick and tired of answering to a tyrannical boss at work? Love the idea of getting…

Getting Back on Top of Your Goals

Lori Wolf-Heffner | March 15, 2018
It’s Not too Late The first quarter of 2018 is almost over. So, I’m going to ask that ominous question, the one that sounds like the monster that’s been hiding…

Being Interviewed for an Article? A Few Tips

Lori Wolf-Heffner | July 22, 2017
Whether you’ve just launched your book, are announcing a new tour, or celebrating your next opening night, you’ll likely find yourself talking to media at some point or other. I…

A Few Pointers About Virtual Presentations

Lori Wolf-Heffner | April 22, 2017
I recently watched a webinar about how a company implemented a new software solution. The presenter had a good deal of information to share with us, but after 40 minutes,…

Keep Your Online Presence Simple

Lori Wolf-Heffner | March 4, 2017
The downside to being creative is that your creativity can show up when it’s perhaps not as beneficial to your day-to-day running. In my case, it happened with my online…

A Freelancer’s Website vs. an Artist’s Website: The Basic Difference

Lori Wolf-Heffner | January 14, 2017
When an artist – almost any artist, actually – wants to freelance to bring in some money, one mistake they may make is to create a website about themselves. It…

Passion vs. Real Life

Lori Wolf-Heffner | September 6, 2014
There’s nothing more enjoyable about writing than finding out something new about yourself as you’re writing. In this case, I’m starting to question the validity behind the “follow your passion” philosophy…

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